DALLAS COWBOYS
SERVICE
Package Design / Animation
CLIENT
Student Case Study
Jennifer Cadieux Kimbrel, Professor
Yvonne Cao, Professor
CREDITS
The video explores the evolution of the Dallas Cowboys and their rise as “America’s Team,” highlighting key milestones and cultural moments that have shaped the franchise through the years for their fans. The public relation’s packaging concept is crafted to engage sponsors, influential figures, season ticket holders, and potential partners through a premium, immersive game day experience. The accompanying infographic informs The Dallas Cowboys Through the Years by visually mapping the team’s history and legacy in a clear, engaging format.
